Federal government has said it is going to forbid all forms of monopoly so that all Nigerians can get access to all types of content without having to expend money on multiple devices.
The Minister of Information and Culture, Lai Mohammed, stated this during the Abuja Digital Switch-over Launch at the Pinnacle Broadcast Centre, Mpape on Thursday.
Mr Mohammed said the digital environment will give equal opportunity to everyone to be rewarded for investment in creativity.
‘There are a number of initiatives that we are focusing on in order to achieve a credible and effective development of our TV and Production industries,and to successfully develop the digital economy’
“Our digital environment will give equal opportunity to everyone to be rewarded for investment in creativity, and that is what the regime of forensic Audience Measurement, which Digitization offers, will afford.”
“If it is your program people are watching, you will be the recipient of higher revenues because the advertisers will run to you.”
Nigeria has tried twice to meet the digital switchover deadline but couldn’t.